Happy New Year! Boy, what a year 2018 was for us here at Ethique. Whether you've just joined us in our mission to rid the world of plastic bottles or you have been a long time supporter, it wouldn't have been as fantastic as it was, without you! Below are some of our top highlights from 2018 All calculations were based on a typical 350ml shampoo bottle, made of HDPE and weighing 25g which is the most common plastic in the industry.